Brazilian-based customer-communications platform Zenvia (NASDAQ:ZENV) sank more than 25% intraday in its first session Thursday following an IPO that priced at the bottom of its expected range despite backing from Twilio (NYSE:TWLO).
Zenvia fell to as low as $9.49, down 27% from the $13 per Class A share that its initial public offering priced at. Shares later partly recovered, but still closed at $10.20, down 21.5% for the session.
ZENV sold some 11.5M Class A shares through the IPO, which priced at the bottom of its forecast $13-$15/share range. The company also granted underwriters the option to buy as many as about 1.7M Class A shares for overallotments, as per the company’s F-1 filing with U.S. Securities and Exchange Commission.
Each Class A share carries one vote, while Class B shares owned by CEO Cassio Bobsin and funds managed by Brazilian financial firm Oria Gestao de Recursos have 10 votes apiece. Class B investors will have 93.3% of the company’s voting power.
ZENV grossed $150M from the IPO. That will rise to $172.5M if underwriters exercise all overallotment options.
The company plans to use some $59M to pay for the previously announced purchase of a firm called Direct One. ZENV intends to expend the rest on such things as product development, international expansion and possible future acquisitions.
Zenvia expected to have about 23.7M Class A and B shares following the IPO, as per the company's F-1. Assuming both stock classes carry the same price, that valued the company at $308.2M on a non-diluted basis before Thursday’s selloff.
Zenvia helps companies across Latin America handle customer communications and marketing via Facebook, Webchat, Instagram and other channels.
Clients include large multinationals like AB InBev, LG Electronics and Carrefour, as well as major Latin American companies in Brazil and elsewhere.
The company’s stock fell even though cloud-communications giant Twilio agreed to buy $50M of Class A shares in a private placement concurrent with the IPO. That will give TWLO a 21.2% stake in the firm, although Twilio’s Class A shares will only carry 1.4% of Zenvia stockholders' total voting power.